Terms of Use

Gripply Limited ("Gripply", "we", "us"), a company registered in England and Wales (company number 17169919), provides a business communications service for small businesses and tradespeople: a dedicated business phone number that handles calls, SMS and WhatsApp Business messages, captures and transcribes those conversations, and turns what was agreed into tracked actions. These terms govern your use of this website (gripply.app), our early-access waitlist, and the Gripply service and apps.

How we handle personal information is described in our Privacy Policy, which forms part of these terms. If you have any questions, contact us at privacy@gripply.app.

Acceptance of these terms

By using this website, joining the waitlist, or creating an account and using the Gripply service, you agree to these terms. If you do not agree, please do not use the website or the service.

Who can use Gripply

Gripply is a business tool, intended for use by businesses and sole traders. To use the service you must be at least 18 years old and able to enter into a contract. If you accept these terms on behalf of a company or other organisation, you confirm that you have the authority to bind it, and "you" means that organisation.

The waitlist and early access

• Joining the waitlist is free and creates no obligation on either side — a place on the waitlist is not a contract for the service, and we do not guarantee when (or whether) you will receive access.
• Features, pricing and availability described on this website may change before general availability. Descriptions of the service before launch are indicative, not an offer.
• Early-access invitations are issued at our discretion. You can leave the waitlist at any time using the unsubscribe link in any email.

Your account

When you create a Gripply account, you agree to provide accurate information and keep it up to date, keep your sign-in credentials secure, and tell us promptly if you believe your account has been compromised. You are responsible for activity that happens under your account. Sign-in is managed by our authentication provider — we never see your password.

The service

Subject to these terms and your subscription, Gripply provides:

• A dedicated business number — provisioned through our telephony partners. Business verification by our partners (for example, for WhatsApp Business) can take time and is outside our control. Numbers are allocated to you for use with the service; they remain subject to our telephony partners' and regulators' rules, including on porting and reallocation after your account closes.
• Call, SMS and WhatsApp capture — calls to and from your number (including recordings and voicemails), and messages on connected channels.
• Transcripts, summaries and action items — produced by our software and AI services from your communications, plus daily digests and notifications.

Subscriptions and billing

• Gripply is a paid subscription. The price, billing period and what is included are shown when you sign up, and payments are processed by our payment provider.
• Subscriptions renew automatically at the end of each billing period until you cancel. You can cancel at any time; cancellation takes effect at the end of the current billing period, and we do not refund partial periods except where the law requires it.
• If we change our prices, we will give you reasonable notice by email before the new price applies to you, and you can cancel before it takes effect.
• Prices are stated exclusive of VAT and other applicable taxes unless we say otherwise.
• If a payment fails, we will let you know and retry. If payment remains outstanding, we may suspend the service after notice until your account is brought up to date.

Call recording — your responsibilities

Gripply records and transcribes calls on your business number so you can review what was agreed. Laws on call recording vary by country and region, and in many places callers must be informed. As the business owner, you are responsible for making sure your use of call recording complies with the laws that apply to you and your callers, including giving any notices and obtaining any consents those laws require.

AI-generated content

Transcripts, summaries and extracted items such as appointments, requirements, callbacks and quotes are produced by AI. They are suggestions for you to review, not automated decisions with legal effect — they may contain errors or omissions, and you decide what to act on. Do not rely on AI output as a substitute for checking the original recording or message where it matters.

Your clients and their data

The people who call and message your Gripply number are your clients, not ours. We process their information on your behalf to provide the service to you, as described in our Privacy Policy. You are responsible for your own obligations towards your clients, including having a lawful basis for processing their information and giving them any privacy notices required where you operate.

Acceptable use

You agree not to use the website or the service:

• for anything unlawful, or to send spam, unsolicited marketing, or fraudulent, harassing or abusive communications;
• in breach of telecommunications and messaging rules that apply to your use, including our telephony partners' acceptable-use policies and the WhatsApp Business terms;
• to interfere with or disrupt the website, the waitlist, or the service, probe or test their security, or access them by automated means such as scraping or bulk submissions;
• to resell, sublicense or make the service or your business number available to third parties as a service of your own.

We may suspend or terminate accounts that breach this section, as described under "Suspension and termination".

Your content

Your communications and business data belong to you. You grant us the licence we need to host, process and transform that content (for example, transcribing recordings and generating summaries) solely to provide the service to you. We do not use the content of your conversations to train AI models or to serve advertising.

Intellectual property

The Gripply service, this website, and the Gripply name, logo and design are owned by Gripply Limited or our licensors. We grant you a limited, non-exclusive, non-transferable licence to use them as part of the service. You may not copy, modify, reverse engineer or create derivative works from the service or website except as the law allows.

Third-party services

The service depends on third-party providers — including telephony and messaging carriers, WhatsApp's Business Platform, transcription and AI providers, our payment provider, authentication and hosting — as listed in our Privacy Policy. Their availability and terms affect the service: if you connect WhatsApp Business, that channel is also governed by Meta's terms, and delays or outages at our providers may affect features that rely on them. Where this website links to external sites, we are not responsible for their content.

Availability and changes to the service

We work to keep Gripply available and reliable, but we do not guarantee the website or the service will be uninterrupted or error-free — maintenance, updates and events outside our control can cause downtime. We may change the service over time, including adding, altering or withdrawing features. If we materially reduce what your paid subscription includes, we will give you reasonable notice and you can cancel before the change takes effect.

Suspension and termination

• By you. You can cancel your subscription at any time, and you can delete your account by emailing privacy@gripply.app from your account email. Deleting your account releases your business number and deletes your communications data as described in our Privacy Policy.
• By us. We may suspend or terminate your access if you materially breach these terms (including acceptable use), if payment remains outstanding after notice, or if we are required to by law or by a telephony partner or regulator. We will give you notice where practicable.
• On termination, your right to use the service ends. Retention and deletion of your data are as set out in the retention section of our Privacy Policy.

Disclaimers

The website and the service are provided "as is" and "as available". To the extent the law allows, we exclude implied warranties and conditions. Gripply is a tool for capturing and organising your business communications: we are not a party to any agreement between you and your clients, and nothing on the website or in the service is legal, financial or other professional advice.

Limitation of liability

Nothing in these terms excludes or limits our liability for death or personal injury caused by our negligence, for fraud or fraudulent misrepresentation, or for anything else that cannot be excluded or limited under the law of England and Wales. If you use Gripply as a consumer, nothing in these terms affects your statutory rights.

Subject to that, we are not liable for loss of profits, revenue, business or goodwill, or for indirect or consequential loss; and our total liability to you arising out of or in connection with the service in any 12-month period is limited to the amounts you paid us for the service in that period (or £100 if you have not paid us anything).

Indemnity

If you use Gripply in the course of business, you agree to compensate us for losses, claims and reasonable costs we incur arising from your unlawful use of call recording, your breach of the acceptable-use section, or claims from your clients relating to your obligations towards them.

Changes to these terms

If we make material changes to these terms, we will update this page and, where appropriate, notify you by email or in the app with reasonable notice before the changes take effect. The "Last updated" date at the top shows when they last changed. If you continue to use the service after changes take effect, that means you accept them.

Governing law and jurisdiction

These terms are governed by the law of England and Wales, and the courts of England and Wales have jurisdiction over any dispute — except that if you use Gripply as a consumer, you may also be able to bring proceedings in the courts of the country where you live, and you keep the protection of any mandatory rules of that country's law.

Contact

Gripply Limited · Company no. 17169919 (England and Wales)
Registered office: 66 Paul Street, London EC2A 4NA, United Kingdom
gripply.app · privacy@gripply.app